Home Improvement Sales Pipeline Intelligence

Where is your pipeline leaking?

HISPI takes 90 days of your own numbers — leads, sets, demos, sales, cancels — and shows you exactly where revenue is escaping, why it's happening, and what each fix is worth. Ranked by dollars. Graded by confidence.

SAMPLE AUDIT OUTPUT HISPI revenue leak map showing a sales funnel with four priced leaks
Demonstration auditVerticalRecoverable / 90 daysNote
SUMMIT VIEW WINDOWS & DOORSWindows · Doors$169,0004 leaks · conservative floor · synthetic data
LISSETTE'S SOLARSolar$212,000confirmation leak alone: $145K · synthetic data
ALEK ROOFINGRoofing$100,000a tight company still leaked 6.5% of net · synthetic data
You don't need another dashboard. You need someone to read the one you have.

HISPI is a team of revenue analysts, not a software subscription. Your CRM already shows you forty numbers. What it can't tell you is which of them is quietly costing you six figures a year — and whether the problem is your leads, your call handling, your appointments, your closers, or your cancellations.

We find out. With your data, not industry guesses. And when part of your operation is running clean, the audit says that too — an audit that can only find problems is a sales pitch.

The audit

Six steps. Your numbers. No guesses.

Every HISPI Revenue Leak Audit runs the same disciplined process across your full pipeline — from the moment a lead is created to the day the check clears.

STEP 01

Measure

90 days of your leads, contacts, appointments, demos, sales, and cancellations — reconciled and verified before a single conclusion is drawn.

STEP 02

Compare

Against your own history, your own reps, your own lead sources and territories. Never against invented industry benchmarks.

STEP 03

Diagnose

Where the loss lives, and why it appears to happen — with the evidence shown, and hypotheses labeled as hypotheses.

STEP 04

Quantify

Every leak gets a dollar figure, projected only to performance your company has already proven it can hit.

STEP 05

Prioritize

Fixes ranked by dollars, confidence, and speed — so Monday morning has an order of operations.

STEP 06

Correct & re-measure

Specific corrections matched to each bottleneck, then re-measured 90 days later. The work grades itself.

Findings carry confidence levels

High, medium, or low — stated on every finding. A pattern the data can't prove yet is flagged for re-measurement, not dressed up as a conclusion.

No one gets blamed without evidence

We never name an employee the math can't convict. When the sample is too small to be fair, the finding names the process — and the re-measure settles it.

Strengths get certified too

If your confirmation process, follow-up, or retention is running clean, the report says so with the same rigor it applies to the leaks.

Proof of method

Read a full sample audit before you ever pay for one

Three complete demonstration audits — a window company, a solar company, and a roofing company. Each dataset was generated by code that hid its problems from the analyst; the audits below found them blind. Download and judge the method yourself.

Summit View Windows leak map

Windows & Doors

$169,000 found / 90 days

A ~$2.5M company leaking at four points — slow lead routing, thin call cadence, unconfirmed appointments, and an untouched pile of lost demos.

Download sample report (PDF)
Lissette's Solar leak map

Solar

$212,000 found / 90 days

A strong front end hiding a severe appointment-confirmation gap — at $36K tickets, two of every five booked appointments were quietly dying.

Download sample report (PDF)
Alek Roofing leak map

Roofing

$100,000 found / 90 days

A genuinely well-run company — and the audit certifies its strengths in writing. The leaks that remained were quiet ones, hiding inside good-looking numbers.

Download sample report (PDF)

All three companies are fictional and all data is synthetic, generated to demonstrate the HISPI method — and labeled that way on every page. When we audit you, the numbers are yours.

Founding client engagement

The Revenue Leak Audit

  • Data Discovery Meeting — free. We map what you track, define your terms, and tell you honestly whether your data can support an audit.
  • Full 90-day pipeline audit: lead handling, appointments, sales performance, lost-demo recovery, and cancellations.
  • The written report — findings with evidence, dollar figures, confidence grades, and a correction plan ranked by impact.
  • Your Leak Map — the whole diagnosis on one page.
  • A live findings walkthrough with you and your leadership.
  • A 90-day re-measurement to verify the corrections worked — in your numbers, not our opinion.
Start with the free Discovery Meeting
The HISPI guarantee

If the audit doesn't identify at least 3× its fee in conservatively-quantified opportunity, your 90-day re-measure is free.

Quantified means measured against your own proven performance — the low end of every range, no theoretical ceilings, no industry folklore. We only get paid well when we find money.

Alek Ceresa, founder of HISPI
Who's behind the audit

Built by a top producer, not a consultant

I'm Alek Ceresa. I've sold windows, doors, and roofs at the top of the board — and at every company, I watched the same thing: owners spending real money on leads and payroll while revenue quietly fell through cracks nobody was measuring. The sales team gets blamed. The lead vendor gets blamed. Nobody actually knows.

HISPI exists so that owners know. Not "consider more sales training" — but your Facebook leads sit five hours before anyone calls them, that's costing you $58,000 a quarter, and here's the fix. Every claim in a HISPI audit is built from your own records and shown with its evidence, so you can check the work.

HISPI · Home Improvement Sales Pipeline Intelligence · South Florida, serving home-improvement companies nationwide

45 minutes · free · no obligation

Find out what your data can tell you

The Discovery Meeting costs nothing and ends with a straight answer: whether an audit is worth your money — or what to start tracking so that one day it is.

Book a free Data Discovery Meeting